Formed in 1983 the North Fourth Avenue Merchants Association, Inc. (FAMA) is a nonprofit organization comprised of Merchants Members from the Historic Fourth Avenue Business District (the area between 9th Street, University Boulevard, 5th Avenue and 3rd Avenue).
FAMA is dedicated to the growth and development of the businesses and communities in the Fourth Avenue area, but FAMA also benefits a wide range of other nonprofit groups throughout Tucson.
Most of the income used to support FAMA’s goals is derived from the biannual Street Fairs. The Tucson Community from these Fairs not only because FAMA pays for all the police and fire service, emergency medical services, waste management services, barricade services and the like, but the Street Fair brings in thousands of dollars in direct taxes, much more in local business income, and provides the funding FAMA uses to keep Fourth Avenue a vital part of our thriving city center. Maintenance of the Avenue, including trash pick-up and sidewalk power washing, planters, public art, Ambassadors, the Mike Haggerty Performance Stage, and much more, are all paid for by FAMA.
FAMA has a long history of benefiting the whole community and at every Street Fair several nonprofit or service organizations are given space at the Fair and allowed to utilize the Fair to raise money and/or distribute information for their groups. It also takes about 2,000 hours of labor to put on each Fair, 2000 hours that FAMA pays out to other nonprofit groups or directly to those in need for people power to keep the Street Fair clean and safe. These FAMA contributions amount to some $70,000 per year that go to other nonprofit/service organizations or directly to those in need.
The FAMA Office Staff consists of:
Fred Ronstadt, Executive Director
Monique Vallery, Events Director
Teri Moorhead, Events Coordinator
Suzanne Jackson, Accountant Facilitator
Kini Wade, Entertainment Manager
FAMA is located at 434 East Ninth Street, Tucson, Arizona 85705.